http://www.justinboots.com/JustinAmerica JustinAmerica 100 100 http://www.justinboots.com/images/JustinAmerica.png http://www.justinboots.com/JustinAmerica en-us Wed, 16 May 2012 23:01:48 -0500 JustinAmerica On October 26, 2011, eight amazing women were inducted into the National Cowgirl Hall of Fame. These women are an inspiration to not only those that have a Western heritage, but to women everywhere. Justin Boots feels that these women and their stories should never be forgotten. Throughout the next eight months, we will feature one new inductee every month. We hope you enjoy their biographies and are as inspired as we were. The women who shaped the West truly changed the world.  Pauline Nesbitt An exciting trick rider, known for her flair and split second timing, Pauline Nesbitt was one of the most thrilling rodeo performers of her era. Born Pauline Slovensky in 1907, she and her twelve siblings grew up on a farm in Stanley, Wisconsin. At age thirteen she first rode a bronc while visiting friends in Gonzales, Texas, and from that moment, she was intrigued. Her admiration for Tad Lucas' daring trick riding performances led to a shift in her rodeo career and she, too, flourished as a trick rider. From Melbourne, Australia to Oklahoma City, St. Louis to Fort Worth, Texas and all points in between, Pauline's shoulder stands, under-the-belly stunts, and spectacular quadrille routines were world renowned. In 1929 she married rodeo clown Jimmie Nesbitt, who she met on the circuit. He convinced her to quit bronc riding and concentrate on the trick riding that made her famous. The couple toured the major rodeos throughout the 1930's and 40's. The twosome made a top-notch team. He wowed crowds as a bullfighting rodeo clown while she won their hearts as a trick rider. The couple even did a stint with the Ringling Brothers Circus. Pauline finished fourth in the trick riding at Madison Square Garden in 1934, and performed there throughout the late thirties. It was during that era that she achieved her greatest fame. Pauline won her first trick riding championship at the 1937 Fort Worth Rodeo, where she successfully defended her title in 1938.  The Nesbitts lived in Fort Worth for a while but eventually made Nowata, Oklahoma their home base, on a ranch where they raised cattle and horses. During rodeo season, however, their time together was spent on the road in their car, pulling a trailer with Jimmy's mule and Pauline's pinto, and a lap dog named "Tiny." Pauline continued into the 1930's to rodeo and maintain her ranch. She even appeared at some of the World War II All-Girl Rodeos.  In addition to training all of her own horses, Pauline, like most of her peers, made all of her own costumes. Her love for Western fashion was highlighted in several articles, and she modeled women's Western wear for the Sears Roebuck Catalog. She named one of her favorite horses "Moray" (a phonetic spelling for moire) because of the patterns of his spots reminded her of watermarks on silk. For her athleticism and horsemanship, and her notable contributions to the sport of rodeo, we are so pleased to honor Pauline Nesbitt with induction the National Cowgirl Museum's Hall of Fame.

]]> JA4fb29a797287d Wed, 16 May 2012 00:00:00 -0500 This post is part of the Annie Justin series by Thea Marx. The great-great granddaughter of Justin Boots founder H.J. Justin shares a part of her busy life between tending to horses, attending board meetings, and fixing dinner for her family. The tears slipped beneath my closed eyelids, making my mascara run. My head was buried in Sam's denim-covered shoulder that smelled reassuringly of his aftershave and the tractor. I had hoped he didn't know I was crying, but I suspect he did. "Annie," he said, "He is going to a good home." It sounded like he was talking about a puppy from the pound. I tried to stifle the sob that finally made its way out of my tightly constricted chest and it ended in a gasping snort. Sam pushed me away and realized I'd been crying. Then, we both started to laugh at the ridiculousness of it all. He hugged me close again, and the vibrations of our laughter melted into that easy thank-you-for-understanding-even-if-you-think-I'm-silly closeness between a husband and wife. He wasn't ridiculous I was, but he was putting up with me and my tender heart. Charlie was a good bull. We knew it. We were in the purebred cattle business and we e sold seed stock. It was inevitable that Charlie would be sold, even as much as I tried not to think about it. It just wasn't feasible to have a bull following you around like a puppy, bellerin' and trying to play as you did chores. It wasn't as if I could take him and head for the hills for a hike either. He was big. He was a bull. But he was my baby, even if he topped the scale at over two thousand pounds. When I scratched him between his shoulders, he had a habit of licking my jeans with his long, raspy tongue until they dripped with icky, sticky bull-drool. He came when I whistled and we'd come to an understanding - with addition of the nose ring - that he couldn't butt me like he did when he was a baby. In fact, he followed me in perfect obedience when I had a hold of that nose ring. He acted just like one of those fine, pedigreed canines on a leash at the Westminster Dog Show. Of course, Sam said he would follow me like that, too, if I had the steel ring in his nose... . Now the little guy who came through that hellish January day in the pond with me was headed for the High Line to preside over a beautiful ranch as, THE bull. The trailer springs sagged as I loaded him. I could feel them depress, along with my spirits. He moved his giant head to look back to where he'd come from, seemingly in disbelief that he might be leaving. I hugged him tight and left a perfect peach matte kiss on his bushy white forehead, running my hand down his side as I slid by him to close the divider. "Ok, little buddy... I am going to miss you. Be good..." was all I could manage to say. The trailer door clanged shut and latched, sounding ominous to me. I looked at Sam trying to smile, but failing. The tears were brimming in my eyes again. He squeezed my hand as I turned to walk back to the house and my office, kicking the dust with my boots. I couldn't look back. "Bye, Charlie," I whispered to no one in particular.

]]> JA4fb27c37168cf Tue, 15 May 2012 00:00:00 -0500 Justin Original Workboots supports our men and women that serve our country and sacrifice their lives for our freedom. At the 2012 annual sales meeting, JOW showed their support for veterans by donating to Camp Patriot. A $2,500 check was presented to the organization, which was in addition to the $30,000 donated in the past two years. On Patriot Day, Justin Original Workboots will hold their 3rd Annual Dove Hunt, where another check will be presented to Camp Patriot to support their wish to renew the dreams of our disabled veterans for a meaningful future . Camp Patriot has been changing veteran's lives since 2005 by offering outdoor adventures that promote positive, life changing experiences. There are over 2.3 million disabled veterans in America today and it is safe to say that they all had dreams that were lost due to injuries suffered while in the line of duty. Camp Patriot wants to thank these veterans by showing that with the right help, they can again enjoy the great outdoors. 

]]> JA4fb29d881df01 Mon, 14 May 2012 00:00:00 -0500 Here at Justin Boots, it's an exciting time as we celebrate the 40th anniversary of one of our trusted partners since 1972, Baskins Western and Work Wear. Baskins is marking its fourth decade of business with the grand opening of several new stores this year. Starting Friday, May 11 residents in the Wichita Falls, Texas, area can shop the newest Baskins store and enjoy the family-friendly grand opening celebrations including Justin Boots giveaways, live entertainment, food and games.

The Wichita Falls store will be the 25th for the company - a great feat that made us ask about their secret to success. According to Toni Rumley, vice president and general merchandise manager at Baskins, the company's top factor for success is "constantly changing to address the needs and wants of customers; making sure we carry the most current styles and staying on top of western fashion trends." 

In addition to offering the best of the best western and work wear for its shoppers, Baskins also offers a wide variety for everyone in the family. Baskins can outfit dad in safety wear for work, mom in great-looking western fashions, and the kids in Justin Bent Rail boots.

"We experience a lot of interest in the Justin Bent Rail collection, particularly among our young adult customers," said Rumley. "They want a boot that is great to wear whether they're working or playing, that's stylish, yet durable and comfortable."

Baskins is giving you the chance to win your own pair of Justin Bent Rail boots. Using Pinterest, pin a photo of your well-worn boots with a brief description of their story. Don't forget to include #BootsWithSole and you'll be entered for a chance to win! Click here for more and good luck!

]]> JA4fad83d3806a2 Fri, 11 May 2012 00:00:00 -0500 A few moms from the Justin team made their personal - and professional - recommendations for Mother's Day gifts. Your mom is sure to love them, too. Just click the style name to see the boot.

Darla
Turquoise Damiana - Fashion [L4302]
Love the higher heel - a dressy chic style and a fun color to pair with an awesome outfit.

Meagan
Chocolate Burnished Calf - Bent Rail [BRL310]
This pair can be worn for work or play, depending on the way you dress them up, or down.

Monica
Distressed Chocolate Puma - Bent Rail [BRL106]
I like the shape of the toe, and especially the stitching that accents it.

Rae
Black Iguana Lizard - Exotics [L4786]
Classy black lizard boots handcrafted in the USA. Still a crowd favorite after more than 20 years!

Jackie
Saddle Torino - Fashion [L4300]
These are what I want for Mother's Day. Hope my kids are reading this.


Are you a mom with a favorite boot style? Comment below to help all those husbands and children who need a hand this Mother's Day.

]]> JA4faa9b6e4010e Wed, 9 May 2012 00:00:00 -0500 Each month, Rodeo Insider with Steve Kenyon brings the rodeo stories and successes of a different Justin cowboy and cowgirl right to you. Follow Steve, owner and live broadcaster of Pro Rodeo Live, as he offers unique interviews with the best professional rodeo competitors nationwide. For more live broadcasts, rodeo results, and additional insight from ProRodeo's biggest names, visit ProRodeoLive.com. Our ProRodeoLive.com website has broadcast several great rodeos over the last couple of months.  As a PRCA member announcer myself I always try to keep an ear to what's going on in the arena, and while I always enjoy and learn from my colleagues at every event, one of the guys I really enjoy listening to is Wayne Brooks from Texas.  Wayne's fast making an indelible mark on the PRCA...with two Announcer of the Year Gold Buckles and the opportunity to appear at some of the biggest rodeos in the country, Red Bluff, Pendleton, Salinas, the Canadian Finals and the last two Ram National Circuit Finals Rodeos among them.  

Brooks, a Justin endorsee, offers an approach is one of the most fan friendly in all of ProRodeo.  He's a former contestant who comes from a broadcasting background, giving him the unique opportunity to mix his skills behind a microphone with the knowledge that only someone competing in the arena can offer. 

"Being involved in rodeo has provided me the opportunity to do what I enjoy.  It's the people who make the difference - and rodeo has the very best."

Wayne told the Billings Gazette Newspaper in an interview that ran while he was announcing the NILE Pro Rodeo a couple of years ago about the start of his announcing career.  He rode bulls in high school rodeo when he was going to school in Montana and Wyoming before his family moved to Arizona.  "It didn't take long that I had to figure out something else to do if I wanted to stay in rodeo," Brooks told Joe Kusek of the Billings Gazette.  

That's when a new opportunity presented itself.  "I went to a jackpot and the announcer didn't show," Brooks said.  "The wife of the stock contractor was walking around listening to voices.  She tapped me on the shoulder and said, 'You're the new announcer."  Brooks told the Billings Gazette his pay was two practice horses to ride.  

Brooks now lives with his family in Lampasas, TX.  In addition to his Announcer of the Year awards in 2005 and 2010 he's been nominated for that same award every year since 2003.  I really believe aspiring young rodeo announcers and veterans alike can learn a lot from listening to Wayne's smooth informative presentation and family friendly approach.   

You'll have a chance to hear Wayne at some impressive events coming up on his schedule, including the Redding Rodeo in California, the Coulee City Last Stand Rodeo in Washington, the Sisters Rodeo in Oregon, and the Reno Rodeo in Nevada.  Wayne's website is www.waynebrooks.net.   

]]> JA4fa96ca331572 Tue, 8 May 2012 00:00:00 -0500 Reed Dale is the 17-year-old daughter of Vivki Dale and John Maiden of Powhatan, Virginia. A senior at Powhatan High, she currently holds a 3.1 GPA. Reed is a veteran barrel racer and competes in both the National Barrel Horse Association and the International Barrel Horse Association. Among her many barrel racing accomplishments; Reed was the Virginia Youth State NBHA 1D Champion in 2007, 2008 and 2009. In addition, she won the NBHA Open 1D championship for the State of Virginia in 2010. Always one to exhibit good sportsmanship; win, lose or draw, Reed looks at losses as opportunities to learn and improve. She often takes time with younger, less experienced riders, to help them improve their own barrel racing skills. Ryan Myers is the 17-year-old son of Tammy Harms-Myers and Daniel Myers of Platteville, Wisconsin. Riding since the age of 8, Ryan has won multiple youth world championships in roping events at the American Paint Horse Association World Championships Show in Fort Worth, Texas. Ryan has also been the champion heeler in the Wisconsin High School Rodeo Association and has qualified for the National High School Rodeo Association Finals every year he has competed. An accomplished leather worker, Ryan has won awards for his craftsmanship in 4-H and has even started his own leather crafting business. Ryan, who is a member of the Lutheran Church of Peace, plans to attend Fort Scott Community College after graduating from high school. Monthly competitors saluted by Justin Boots receive a pair of Justin AQHA Q-Crepe Series boots. To nominate your favorite top performance by a young Western rider, log on to justinboots.com/salutes for contest rules and details.

]]> JA4f906057abc05 Fri, 4 May 2012 00:00:00 -0500 What is Pin Picks? 
Every week Country Outfitter scours Pinterest to find the most pinned Justin boots, and then we assemble a look you can create at home using those exact boots.  Before you get all judge-y... Yes! Those are brown Justin Mustang Cowhide boots with that black bag. And, yes, it is shocking at first, but we started noticing a trend this month on Pinterest and we like it. Actually, we noticed a couple trends. Here's what we saw and why we think you should give these new trends a try: Cutoffs and Boots 
This is just plain hawt. Whether you buy your jeans already cutoff or you take an old worn out pair out of the back of your closet and give them new life, pair them with your favorite pair of Justin boots (it really doesn't even matter which pair because they all look great) and you've got a sexy summer look. Mixed Neutrals
We know your mama told you to match your leathers, and generally that's a good rule, but times do change. So today we give you permission to mix it up. Today we dare you to leave the house with a black bag and brown boots. Do it! It's liberating. You'll see. You can also mix the metals in your jewelry, just don't do it all at once. What's your favorite summertime boot style? 

]]> JA4fa2dbda5b4b2 Wed, 2 May 2012 00:00:00 -0500 Back in the 80's, I HAD to have a pair of Justin lace-up ropers! You know, the ones with the fringe at the toe! Now, I didn't work a ranch, own a horse, or for that matter, even go out dancing much...but I wore those boots like crazy because they were so comfortable. Years passed and styles changed...just like our life activities. The boots were put away on a shelf. In the late 90's, my daughter was performing in a Christmas play with an "old west" theme. We were in the process of moving out-of-state and everything was being packed. As I sat on the hotel floor making a prairie skirt with a glue-gun and hem tape, I thought of those boots. We dug those boots out, and to my surprise, they fit perfectly! She was the hit of the play! Now, she shows quarterhorses at open shows...boots are everywhere around here, but she passed my size up a long time ago! I think those boots are still packed away somewhere...maybe I will pass them on to a grand-daughter one day! Karen Joiner
Bulverde, Texas To share your boot story, click here.

]]> JA4fa0370e5a66c Tue, 1 May 2012 00:00:00 -0500 We are proud to announce our newest Bent Rail endorsee, Brandon Ryder. Every night Brandon plays he wins over the crowds. On his "Live at Billy Bob's Texas" record, he does just that by combining his own hits with those of other great performers. Brandon loves singing his own songs, along with others that he admires, and you can tell that on this record. Along with the other Bent Rail endorsees, Brandon knows that hard work goes a long way. He says, "I think it's really cool that a company like Justin Bent Rail would work with a select group of musicians who know what it's like to grow a fan base the old fashioned way... with hard work, a solid product and hardcore fans!" Are you curious to know what Brandon's favorite Bent Rail Styles are? Check out these boots, BR305 and BR356, and see what you think.

]]> JA4fa2d978a8a9d Tue, 1 May 2012 00:00:00 -0500 Recently, Western & English Today Magazine featured Justin styles L4302 and L4333 in a fashion forward article. The article portrays different styles of cowgirl boots and explains how boots are becoming mainstream fashion footwear. "A lot of trend analysis on our current product lines is done to determine what is working really well," says Louis Russo, brand manager for Justin Boot Company. Make sure you check out these and our other boot styles to find the pair that completes your style!

]]> JA4f9aca6139a37 Fri, 27 Apr 2012 00:00:00 -0500 For a kid who started out as an ornery spitfire who wanted to be a wrestling coach, Cory Wall sure found contentment in his place on Earth as a professional bullfighter. Waking up in ambulances, and losing his shorts in front of thousands of people couldn't even stop this man from fighting bulls. He sure loves his job, but Cory is above all, a man of God.

Although he saves lives for a living, this humble cowboy is most excited about his recent achievement of teaching his toddler daughter to pray. An ordained minister, his goals are to use his career to impact and influence young people, one day work the WNFR, and to be a good father. Cory and his wife, Nikki (who attends each and every one of Cory's performances), are expecting another child in October. They're proud to have taken over their local PRCA rodeo in Burlington, Colorado, and are thankful for the entire community's support; they even named a street after Cory!

When he's outside of the arena, Cory enjoys spending time with his family, snowboarding, golfing, and playing guitar. You may recognize Cory for his over-the-bull backflip routine, or his famous prank on "The Wild Child" Troy Lerwill at the Fort Worth Stock Show & Rodeo this year. Like him on Facebook for updates and to learn more about a cowboy we're proud to have on Team Justin.

Got a question for Cory? Comment below and we'll get you the answer!

]]> JA4f995aedb7b9c Thu, 26 Apr 2012 00:00:00 -0500 Nelson Wyatt says that he defines success as making the best of every situation. "Nobody wins every time, but if you make the best of every situation you're given, you're going to win before long!" Nelson has apparently followed his own advice, because this young roper has already garnished an impressive resume. The 5-time Alabama High School Rodeo State Champion and 2011 Reserve National All-Around Champion is now enjoying roping on Troy University's rodeo team. While on the road trying to qualify for the College National Finals Rodeo in June, the Clanton, AL native, sat down with Justin Boots to discuss his rodeo career.

1. Where did you go to school?
I attended high school at Chilton County High and I now attend Troy University where I am on the rodeo team.

2. Is roping a family affair?
My younger brother, Evan, is 16. We team roped together my junior and senior years in high school and were Reserve State Champions both years. He heads really well, we were 4th in the second round at Nationals my senior year.

3. Were you ever interested in any sport besides rodeo?
I played baseball up until I was a freshman in high school, and things just got too hard with trying to practice both. I knew I didn't want to play baseball the rest of my life, so I quit baseball and was able to rope more often.

4. How did you become interested in rodeo?
My dad had roped all his life but sold his horse right before I was born. When I was 5, I told him I wanted him to teach me how to rope and ever since then I was hooked.

5. What is your favorite part about being on a college rodeo team?
My favorite part is the rodeos. I've made so many friends this year through college rodeo, and it's fun getting to hang out with them on the weekends.

6. Which of the three events that you do is your favorite?
I love all three of my events. If I had to pick one, it would probably be the team roping because I practice it more, and that's what I grew up doing. But, I would have to say that I get a bigger adrenaline rush right before I steer wrestle.

7. Who do you consider your hero?
I have three heroes with my parents being numbers one and two. I didn't realize just how much they sacrificed for me to rodeo until I moved to college. If it wasn't for them, I wouldn't be at the place in my life I am now. As far having a rodeo hero, Trevor Brazile is mine; the guy is just a winner!
8. What's your most embarrassing rodeo moment?
At the Junior High National Finals, when I was in the 8th grade, I got bucked off in the goat tying. I still got up and ran down to tie the goat, but it was probably the most embarrassing thing that ever happened to me.

9. What is one of your favorite memories going down the road?
The first college rodeo of the year was 12 hours away from us, and I told guys in my truck I could drive us all of the way there. At 2 or 3 in the morning we stopped to get fuel, and I was starting to get pretty tired. I didn't notice when we pulled into the gas station that it was a divided 4 lane. So when I pulled out, I pulled into oncoming traffic. The closest traffic was way up the road, but I gave my buddies a good scare and least to say I don't have to drive much anymore. Haha

10. When you aren't roping, what do you like to do in your spare time?
When I'm not roping, I like to fish, hunt, and go to the lake.

11. If you were stranded on a deserted island, what two things would you most need?
A rope and a dummy. I can build a fire and catch food, but I know I would be bored there by myself all day long!

12. If you could be anyone in history, who would it be?
Bill Gates, because if I had his money I would enter five rodeos a day!

13. When you grow up, what would your ideal job be?
I would love to rodeo for a living. I don't know of anything better than roping every day.

14. Do you have any advice for kids that are just starting to rope?
Just never give up; if there's a will there's a way. Success doesn't come easily.

15. What style of Justin Boots do you wear?
Justin Bent Rail square toes Justin Boots is very proud of Nelson and all of the members of the Bloomer Trailer Team!

]]> JA4f9abe3b61db5 Thu, 26 Apr 2012 00:00:00 -0500 Are you planning to visit one of America's breathtaking and treasured national parks? The Grand Teton National Park is consistently at the top of must-see lists, attracting nearly four million visitors each year due to its majestic mountains, glacial lakes and abundant wildlife.

This brings us to our Dude Ranchers' Association ranch recommendation for the month of April. The historic Triangle X Ranch, located in Jackson Hole, Wyo., is set in the heart of Grand Teton National Park. Operating as the only dude ranch located within a national park in the U.S., guests won't forget their adventures in the middle of the remote wilderness.

Situated in Jackson Hole since 1926 by the Turner Family, this working ranch offers guests a multitude of activities ranging from horseback riding, scenic tours, guided fishing trips, big game hunting and square dancing. If you're looking to visit a national park this summer, Triangle X Ranch is offering a 10 percent discount May 25 through June 10. The unique location, traditional ranch amenities, and outdoor activities galore make this trip the complete western package.

Check back to JustinAmerica next month for another Dude Ranchers' Association-approved destination and find out more about "the best of the best" ranches across the country by visiting www.duderanch.org.

Do you have an outdoor dream vacation? Let us know in your comments below.

]]> JA4f95a3cc2d961 Mon, 23 Apr 2012 00:00:00 -0500 As a major sponsor of the PRCA's Million Dollar Tour, Justin's Boots 'N' Chutes promotion provides individuals with an opportunity to receive a rebate worth up to $30.00 on any men's or ladies western boot purchase.* We are making these special rewards available to you when your rodeo is in town. Justin Boots is offering a $10.00 rebate on any boot purchase of $99.99 or less; a $20.00 rebate on any boot purchase of $100.00 to $199.99 and a $30.00 rebate on any boot purchase of $200.00 or more! Simply fill out a rebate form and send it in along with the original receipt. Justin Boots will process and send the rebate check directly to you. Be sure to check the list below, to see when this exciting opportunity is coming to a town near you. Red Bluff Round-Up (4/3 - 4/22) Boot Barn (1975 Argonaut Rd. Lakeport, CA 95453-9394) The Loft (501 Madison St. Red Bluff, CA 96080-3411)  Clovis Rodeo (4/10 - 4/29) King's Saddlery (12207 W Lacey Hanford, CA 93230-9234) Boot Barn (180 W Shaw Ave. Clovis, CA 93612) Meades (1915 W Olive Ave. Fresno, CA 93728-2620) Sassanos Men's Store (448 Pollasky St. Clovis, CA 93612-1140) Evans Feed & Livestock Supply (214 S E St. Madera, CA 93638)  Kern Cty Sheriff (4/18 - 5/5) Emporium Western Store (1031 19th St. Bakersfield, CA 93301-4701) Boot Barn (3913 Buck Owens Blvd. Bakersfield, CA 93308)  Redding Rodeo (4/30 - 5/19) Boot Barn (1705 Hyw. 273 Anderson, CA 96007) The Loft (501 Madison St. Red Bluff, CA 96080-3411) Old Fort Days (5/10 - 6/2) Tip Top W/W (512 Garrison Fort Smith, AR 72901-2507) Cavenders  (7605 Rogers Ave. Fort Smith, Arkansas 72903-5541) Reno Rodeo (5/28 - 6/23) Boot Barn (3345 Kietzke Ln. Reno, NV 89502) D Bar M Western Store (1020 E 4th Reno, NV 89512-3504) Greeley Stampede (6/5 - 7/4) Boot Barn (4414 S College Ave. Fort Collins, CO 80525-3023)
Worlds Oldest Rodeo (6/11 - 7/4) Boot Barn (7321 Pavway Prescott Valley, AZ 86314-2259)
Cody Stampede (6/14 - 7/4) Boot Barn (1625 Stampede Dr. Code, WY 82414) Central Wyoming Fair & PRCA Rodeo (6/21 - 7/14) Boot Barn (3510 E 2nd St. Casper, WY 82609-2279) Pikes Peak or Bust Rodeo (6/22 - 7/14) Boot Barn (5720 N Acadamy Blvd. Colorado Springs, CO 80918-3666) Boot Barn (3429 Dillon Drive Pueblo, Colorado 81008) Nat'l. HS Finals School Rodeo Finals (6/28 - 7/21) Boot Barn (1683 Sunset Dr. Rocky Springs, WY 82901) California Rodeo Salinas (7/2 - 7/22) El Dorado Fashions, Watsonville (500 Main St. Watsonville, CA 95076) El Dorado Fashions, Salinas (545 E Alisal St. Ste#8 Unit E Salinas, CA 93905) Watsonville Jeans (311 Main St. Watsonville, CA 95076-4601) Top Bluejean & Top USA (27 W Beach St. Watsonville, CA 95076) Boot Barn (1475 N Davis Rd. Salinas, CA 93907-1994) El Primo Western Wear (645 E Alisal Salinas, CA 93905-2644) Cheyenne Frontier Days (7/3 - 7/29) Boot Barn (1400 Dell Range Blvd. Box 41 Cheyenne, WY 82009) Boot Barn (4519 Frontier Mall Dr. Cheyenne, WY 82009) Boot Barn (1518 Capital Ave. Cheyenne, WY 82001) National FFA Convention (10/5 - 10/27) Cowpokes Western (1812 E 53rd St. Anderson, IN 46013-2832) *Prior to and during the local area rodeo event.

]]> JA4f95ae8110645 Mon, 23 Apr 2012 00:00:00 -0500 This Factory Employee Profile edition features John Darnold, the purchasing director for Justin Boots, in charge of overseeing the purchase of all materials needed to handcraft Justin Boots. A Justin Boots employee for 39 years, Darnold began as an assistant buyer and worked his way up to director managing six employees. Here's a Little More about John:

Number of Justin Boots John Owns: When John's Justin Boots collection hit 86 pair, he donated a majority of them to charity, bringing his current collection to 35. His favorite pair of Justin Boots from his extensive collection are these black Iguana Lizard boots. Interests: John enjoys playing golf, collecting coins, and spoiling his grandkids.

Fun Fact: John has 12 grandchildren and five great-grandchildren.

Questions and Answers with John:

Q: You previously worked closely with John Justin, Jr., the son of Justin Boots founder John H. Justin. How would you describe Mr. Justin?
"Mr. Justin was an honorable, dedicated man. He had a powerful presence. If he could see our company today, I?m sure he would be proud of the boots we are selling - but at the same time ask us how we can sell more!" 

Q: What's your most fun memory at Justin Boots?
"One time I was in Africa shopping for exotic hides, and I had the pleasure of riding an ostrich!" 

Q: What is the most interesting part of your job?
"I get to travel to a lot of countries that are very different than the U.S. and become educated about those countries and how the people over there do their jobs."

Q: What have you noticed about western boot trends over the years?
"Cowboy boots have become popular among new groups of people; those who haven't grown up on farms and ranches, but wear the boots for fashion. Overall, cowboy boots are more widely popular with various leathers, heels, stitch patterns, toe profiles, heights. It's an exciting time here at Justin Boots and it's great to be a part of this."

Do you have a question for a Justin Boots employee? Comment below so we can answer your questions about the ins and outs of the boot-making industry. Check back with us next month to meet another Justin Boots employee. 

]]> JA4f90664d5e2b6 Thu, 19 Apr 2012 00:00:00 -0500 What is Pin Picks? 
Every week Country Outfitter scours Pinterest to find the most pinned Justin boots, and then we assemble a look you can create at home using those exact boots.  Neon is back in a big way! We're seeing neon green dresses being paired with emerald jewelry and yellow accessories.  How do you wear this trend without looking like an extra from Saved by the Bell?   Thankfully, the hues are more color rich and less acidic than the version of neon we saw in the 80s and early 90s. Nevertheless, this trend can be very intimidating! 

An easy way to make this trend feel more wearable is to incorporate basic neutral pieces into the mix.

For this outfit, we've picked a neon tangerine dress made from a delicately scalloped lace. The lace, sweetheart neckline and A-line cut give a traditional western feel to the dress, while the bold tangerine gives the look a decidedly young and fashion-forward edge. These Justin Distressed Vintage Goat Boots have a scalloped shaft that compliments the scalloped edge of the dress well and accentuates the sweetheart neckline. The deep-v that is formed by the scallop on the shaft helps elongate the legs.

This versatile boot is blowing up on Pinterest since it looks so good with dresses or shorts- truly an excellent shoe to pair with spring's short and flirty styles! Add layers of bright jewelry and you've got a no-fuss look that can go from a summer wedding to a night out with the girls! 

Have you added any neon hues to your wardrobe yet?

]]> JA4f8c8741c24eb Mon, 16 Apr 2012 00:00:00 -0500 This post is part of the Annie Justin series by Thea Marx. The great-great granddaughter of Justin Boots founder H.J. Justin shares a part of her busy life between tending to horses, attending board meetings, and fixing dinner for her family. Charlie was as gentle as a lamb and big as a house it seemed.  He was a bawdy teenager in bull years; weaned from his bottle but he still loved to play.  The only problem was, he was big and didn't know his own strength.  When I feed bulls in the mornings, I have to have a strategy.  I watch to see where he is, then make a beeline for the trough with the heavy buckets of corn.  If he saw me he'd coming bucking like a baby, bunt me like he used to and send me flying, corn and all.  I know he didn't mean to hurt me, but I realized my mistake. I had spoiled him when he was a calf, playing with him and making him a pet.  He was going to be a herd bull someday and weigh close to a ton.  I had to come up with a remedy. I knew I had really pushed too far one day, when Sam threw his dirty hat on my desk in disgust.  "That bull!" He sputtered angrily, "He nearly gave the buyers from Montana a heart attack.  They were here looking for a herd bull.  I took them out there and here he comes bellering, tongue hanging out, head swinging side to side.  They thought he was going to eat them!  I know all he wants is to be scratched, but they don't.  Annie, you ruined him.  He's a pain in the rear end.  I don't know what to do!"
I sheepishly sat at my desk looking at the piles of papers beckoning me and not knowing what to say.  I knew if we put a ring in his nose it would help.  As a young 4-H and FFA member my hundred pounds could drag a bull just about anywhere, showing them proudly at county and state fairs and at stock shows.  My little red head peeking around those big guys to see the judge and my arms aching from pushing their heads high in the show ring. Those days in FFA paid off, not only because my cow herd helped put me through college, but I learned to be a good public speaker and the program gave me a chance to travel the world.  Today, as an FFA Alumni, I am proud to say that Justin is a major supporter of this important youth program. They have created a line of boots just for FFA and $5 from each purchase goes to support it nationally. "Annie, he's a great bull.  Confirmation is good, EPD's are spectacular, his birth weight is just right.  Somebody's going to pay good money for him, IF he behaves himself.  You spoiled him; I trust you'll get him shaped up." At that he picked up his hat, planted a kiss on the top of my head and strode out my office door. I took a deep breath and picked up a marketing memo from corporate.  The things I get myself into, Good grief Annie Justin!  What a fine job spoiling that baby!  Memo or no memo, I am calling the Vet. Poor Charlie!  It's nose ring time. Then, I get the hard job of instilling some discipline into a spoiled 1,200 pound teenager. Lesson learned. Read more from Thea Marx as Annie Justin, or tune in next month for a new post.

]]> JA4f84512c38bb0 Tue, 10 Apr 2012 00:00:00 -0500 Back in 1982, a few months before giving birth to my son, took a trip to my hometown of El Paso, Texas where I bought a beautiful pair of Justin Boots. They felt like heaven on my feet (which is hard for someone with tender swollen feet) from the first time I tried them on, and still felt the same a few days before I gave birth to my beautiful son. My son is named Justin because of one wonderful day in El Paso. He's now 29 and I love him more with each year that passes, along with those same boots! Also have bought several pair since :-) Evelyn
Georgia To share your boot story, click here.

]]> JA4f8c5f89371b2 Tue, 10 Apr 2012 00:00:00 -0500 The 2012 Academy of Country Music Awards (ACMs) took place on April 1, and was another success for many country artists. The audience was entertained by hosts Blake Shelton and Reba McEntire's jokes and Taylor Swift dating rumors. Miranda Lambert retained her ACM title of Female Vocalist of the Year as well as taking home Album of the Year. Jason Aldean and Kelly Clarkson took home Vocal Event of the Year and Single Record of the Year; while first-time ACM winners, Thompson Square, claimed ACM Vocal Duo of the Year award. Justin Boots was not only represented at the awards show, but they also attended the NRA Country Skeet Shoot, hosted by Blake Shelton. It was a beautiful, windy day in the desert as 20 teams got together to compete in a skeet shooting tournament. Justin was onsite offering boots for purchase to the participants. The lucky winner of the shoot was Lee Lakosky of the Outdoor Channel. The Academy launched a new portion of the awards celebration this year called the ACM Experience. An expo at the Mandalay Bay, the ACM Experience including shopping boutiques, barbeque, an outdoor concert stage, Dodge Ram driving experience, and a Dr. Pepper booth. Shepler's was in attendance selling the best of Justin and Wrangler products as well as hosting appearances by couple artists, Ira Dean and Darren Warren. Congratulations to Miranda Lambert, Jason Aldean and Thompson Square for their ACM Awards and congratulations to Lee Lakosky for winning the skeet shoot! 

]]> JA4f844faaa3f58 Mon, 9 Apr 2012 00:00:00 -0500